Do Lengthy Posts Rank Higher in Google?
Well, the answer is yes. Technically your blog post should contain at least 300 words in order to rank well in the search engines. However, long posts will always rank more easily than those short posts. So there is no real definitive answer of how long should your blog post be for SEO in 2017. Longer posts require stronger writing skills that not every writer has when starting a blog. Still, these longer posts are important for your SEO strategy. Let me explain:
Why Longer Posts Rank Higher
There are a number of reasons why blog post length is important for SEO. It comes down to blog post identification (just made that up phrase up so feel free to use it). When you write those long detailed, informative posts, Google is better able to determine what your post and text is all about. If you optimize your post well, your keyword or key phrases will be in the text often, because it’s so lengthy. That means there is no need for keyword stuffing in those long posts.
Even better, you will probably rank higher in google for multiple long tail variants of the keyword you have optimized your post for. When you write your long post you will probably have multiple topics and in those topics you will probably have tons of these long tail variants. This gives you the opportunity to rank higher for all those variants showing up on Google. This will result in a growth of the organic traffic to your site!
Size or Quality?
This is a tricky topic. Size does matter, but quality also matters. I would consider length secondary to the quality of your post, the structure of the article, its readability, and its engagement level. You want your readers to actually spend time on your post checking out images, video or eye catching lists and stats.
What you have to understand is that even though someone might get more customers through blogging if they blog more than once a day, that the time required to post daily might not actually justify the increase in business. Would you rather get similar results for half of the work? Who wouldn’t? Personally I suggest weekly blog posts as a good place to start. If you really don’t have a content strategy set up yet, then monthly posts might even be the best place for you to start. This way you have time to focus on what your content will be and have a good foundation set up for the structure of your blog post. You will have a general outline of what your post will be about and contain. If you prepare like suggested, you will have a nice long, quality post filled with keywords and phrases to help you rank in Google.
What is your goal with your posts? You want to provide information to your readers, right? You want to answer their questions, right? Right! Longer content tends to do a better job at answering a person’s questions, which is exactly what Google wants to see. Again – just a simple reminder that with more text, more keywords will naturally be used thus giving you the opportunity to rank for multiple long tail variants of the keyword you initially selected for the blog.
Now – check out these statistics on the performance of long blog posts in search engine rankings:
- HubSpot found that blogs between 2,250 – 2,500 words generated the most organic traffic after analyzing over 6,000 of their blogs.
- That same study also showed that blogs over 2,500 words were shared the most on social media and earned the most inbound links.
- How about BuzzSumo’s analysis of over 100 million articles that shows long-form content – specifically, 3,000 to 10,000 word content gets more shares on social media!
- Or you can check out how WordStream increased their on-page time (from 1:33 to 4:35) and user engagement by incorporating long-form content on their blog!
How to Craft a Long Blog
In order to craft a 2,000+ word blog post, you will need to do your research, know your audience, and add value to the existing conversation online related to your topic.
Use Keywords in the Title & Description
Search engines and readers both use keywords to determine the relevance of your article to the information they are searching for. I would suggest using Google’s Keyword Planner to determine the volume of search traffic for your topic as well as target keywords. You can also find out what the competition is for those terms. You should choose a set of terms and long tail keywords that will help potential readers find your article when they are searching.
Remember – the article title is important but so is the article description. Keep the description to 156 characters or less and be sure to front-load the description with keywords to optimize for search.
Topics
You need to strategically choose article topics. Your topic should always be something that your target audience will find useful and a topic you can add value to. Consider your industry and all of the information you have gathered behind the scenes. You want to find something that seems like common knowledge to you but might just be a new concept for your potential customers.
Right now, I am testing out a new method, even as I write this post. I wrote a post called “7 Essential Elements of Ranking Higher on Google” and explained all 7 elements (including a bonus one). Now, I am writing a more detailed post about the first element in that post. Next, I will draft up another post about the second element in that post, then the third and so on until I hit number 8 (bonus one). All of these posts will be linked together so that way there will be more of a chance for the reader to read another article and my bounce rate will kick ass!
Content
I will say it again and again…content is key. But it needs to be quality content. You want to produce rich content for the user to experience and provide them with solutions or perspectives they had not considered before. You just simply cannot produce rich content in a 250 word post. So you need to research what information is out there about your topic, get statistics and best practices, put them all together and include your own personal blogging experience and put it all together. Sounds easy right?
Structure
You want to keep your reader interested so you need to think about the structure of your post and write more appealing text. help the reader grasp the main idea of your post by providing headings, subheadings and clear paragraphs. If readers are able to follow your structure and like your post, they are more inclined to share, like, tweet and link to your post. And that will totally increase your rankings.
Some simple bullet points to guide you through creating a great structure for your blog post:
- Include some sort of introduction (introducing your topic)
- a body – this is where your main message is written
- conclusion – summarize the most important ideas and maybe ask a question to invoke reader involvement
Write down what you want to write in these three sections and you will have a summary of your post. Then the real writing can begin!
Thoughts
Well, it seems there’s really no easy answer to the question of “how long should your blog post be for SEO in 2017?” But hey, you can always experiment with different blog post lengths, and find the sweet spot that’s right for your readers! The best advice I can personally give – Cover the topic as fully as possible with quality content. Don’t focus on your words only, it will distract you from writing quality content. Focus on providing value in your blog post and solving your reader’s problems and you’ll be well on your way to finding your ideal blog post length.
What length works well for you? Let us know in the comments!
Professional Front-End and Wordpress Developmer.

Get access to my exclusive SEO and blogging resources
You have Successfully Subscribed!
Pingback: tolterodine united states
Pingback: cialis 20mg low price
Pingback: trazodone 25mg otc
Pingback: divalproex 125 mg united states
Pingback: rosuvastatin 5mg uk
Pingback: warfarin 1 mg cost
Pingback: carvedilolmg without prescription
Pingback: prochlorperazine 5mg without prescription
Pingback: where to buy clozapine 25 mg
Pingback: clindamycin 300 mg online pharmacy
Pingback: ciprofloxacin 500mg tablet
Pingback: cephalexin 500mg united states
Pingback: generic cialis india
Pingback: citalopram uk
Pingback: celecoxib pills
Pingback: cefuroxime purchase
Pingback: cheapest clonidinemg
Pingback: buspirone for sale
Pingback: olmesartan 20mg online
Pingback: dutasteride online
Pingback: order irbesartan
Pingback: cost of anastrozole 1 mg
Pingback: donepezil 10 mg online
Pingback: cheapest atomoxetine 18mg
Pingback: leflunomide 20 mg tablet
Pingback: meclizine 25 mg australia
Pingback: glimepiride 2 mg australia
Pingback: viagra 100mg shelf life
Pingback: fexofenadine 120mg without prescription
Pingback: spironolactone otc
Pingback: teva cialis
Pingback: pioglitazone 15 mg canada
Pingback: aripiprazole 20 mg nz
Pingback: escitalopram online pharmacy
Pingback: furosemide 40mg price
Pingback: tadalafil 10 mg united kingdom
Pingback: buy sildenafil
Pingback: where can i buy zyvox
Pingback: zyprexa generic
Pingback: zyloprim without a prescription
Pingback: zovirax 400 mg for sale
Pingback: zocor 10mg cheap
Pingback: like this
Pingback: zanaflex 2 mg price
Pingback: where to buy wellbutrin
Pingback: how to buy voltaren 100mg
Pingback: verapamil online
Pingback: where can i buy valtrex
Pingback: tricor 200 mg cost
Pingback: stepdaughter viagra
Pingback: toprol canada
Pingback: thorazine pills
Pingback: cialis commercial bathroom
Pingback: cost of tenormin
Pingback: spiriva for sale
Pingback: skelaxin tablet
Pingback: where can i buy singulair
Pingback: seroquel 100mg generic
Pingback: rogaine 5% prices
Pingback: buy robaxin 500mg
Pingback: risperdal tablet
Pingback: where to buy revatio
Pingback: actual sex with viagra
Pingback: viagra boner mom
Pingback: retin-a cream 0.05% for sale
Pingback: mom gives son viagra
Pingback: remeron 15 mg united kingdom
Pingback: order reglan 10mg
Pingback: pyridium 200mg cheap
Pingback: viagra connect
Pingback: viagra roman
Pingback: pulmicort cheap
Pingback: cheap provigil
Pingback: protonix 20mg coupon
Pingback: mixing weed and celexa
Pingback: proscar 5 mg uk
Pingback: how to take celecoxib
Pingback: procardia 30 mg pharmacy
Pingback: proair inhaler 100 mcg pills
Pingback: coreg and psoriasis
Pingback: prilosec uk
Pingback: buspar euphoria
Pingback: cost of prevacid
Pingback: where can i buy prednisolone 10 mg
Pingback: buspirone withdrawal
Pingback: plaquenil 400mg tablet
Pingback: where can i buy phenergan
Pingback: brand name for bupropion
Pingback: periactin over the counter
Pingback: baclofen and tylenol pm
Pingback: order nortriptyline 25 mg
Pingback: canadian pharmacy no prescription
Pingback: baclofen pump
Pingback: motrin without a prescription
Pingback: prescription without a doctor's prescription
Pingback: mobic over the counter
Pingback: canadian drugs online pharmacy
Pingback: canadian pharmacy online
Pingback: azithromycin for acne
Pingback: micardis online pharmacy
Pingback: atorvastatin 152
Pingback: canada drugs direct
Pingback: mestinon 60 mg usa
Pingback: abilify vs rexulti
Pingback: meclizine cost
Pingback: should you take amoxicillin with food
Pingback: macrobid 100mg without prescription
Pingback: cheap luvox
Pingback: nifedipine vs amlodipine
Pingback: lopressor 50 mg tablets
Pingback: lopid canada
Pingback: celebrities elavil medication
Pingback: cheapest levaquin 500mg
Pingback: amiodarone 200 mg
Pingback: lamisil 250mg australia
Pingback: allopurinol and kidney failure
Pingback: indocin 25mg uk
Pingback: abilify medication
Pingback: cheap cialis
Pingback: imuran no prescription
Pingback: canadian pharmacy viagra
Pingback: zanaflex and liver disease
Pingback: generic for viagra
Pingback: i am a woman and i took viagra
Pingback: read the full info here
Pingback: cheap viagra
Pingback: oxytrol
Pingback: order imodium
Pingback: using ciprofloxacin for an infection
Pingback: difference between viagra and cialis
Pingback: cialis for women
Pingback: generic viagra
Pingback: imitrex online pharmacy
Pingback: viagra
Pingback: cephalexin is used for
Pingback: imdur pills
Pingback: hyzaar 12,5 mg without a doctor prescription
Pingback: generic tadalafil
Pingback: geodon price
Pingback: mom slips son viagra
Pingback: cheapest garcinia cambogia caps
Pingback: viagra substitute
Pingback: how to purchase flonase nasal spray
Pingback: augmentin treat strep throat
Pingback: order flomax
Pingback: tadalafil dosage
Pingback: etodolac 400mg generic
Pingback: erythromycin 500mg generic
Pingback: elavil otc
Pingback: dramamine pharmacy
Pingback: doxycycline 100 mg otc
Pingback: cheap diltiazem
Pingback: generic viagra information
Pingback: where to buy differin
Pingback: cialis generico 5mg costo
Pingback: diamox 250mg medication
Pingback: Buy brand viagra
Pingback: buy depakote 125mg
Pingback: ddavp 0.1mg online
Pingback: thesis help online
Pingback: can someone write my paper
Pingback: dapsone caps over the counter
Pingback: buy a research paper online
Pingback: cymbalta 20 mg without a prescription
Pingback: help writing an argumentative essay
Pingback: https://customessaywriterbyz.com
Pingback: crestor 5 mg over the counter
Pingback: cheap essay writing service
Pingback: cialis price usa
Pingback: dissertationhelpvfh.com
Pingback: cozaar 100mg purchase
Pingback: coumadin otc
Pingback: cialis
Pingback: compazine no prescription
Pingback: coreg price
Pingback: essay help
Pingback: http://sadfaasdfasfafadsfa.com
Pingback: combivent over the counter
Pingback: Price viagra
Pingback: symbicort inhaler uk
Pingback: generic cialis cheap
Pingback: colchicine 0,5 mg online
Pingback: teva viagra cost
Pingback: clozaril coupon
Pingback: viagra effects
Pingback: Buy viagra cheap
Pingback: clonidine canada
Pingback: clomid price
Pingback: viagra tablets india
Pingback: cleocin pills
Pingback: essay buy
Pingback: essay help
Pingback: can i buy real viagra online
Pingback: writing essay online
Pingback: custom essay writing service uk
Pingback: best online essay writing service
Pingback: atorvastatin high
Pingback: write essays for me
Pingback: buy levitra in uk
Pingback: accidental viagra
Pingback: 20 mg sildenafil 30 tablets cost
Pingback: Viagra 100 mg
Pingback: french homework
Pingback: cost of generic viagra
Pingback: benefits of vaping cbd oil webmd
Pingback: loviagraosn viagra
Pingback: can you buy female viagra
Pingback: pure kana natural cbd oil
Pingback: viagra gold 800 mg
Pingback: buy cbd oil with thc
Pingback: generic viagra
Pingback: sildenafil australia buy
Pingback: hemp oil vs cbd oil for pain
Pingback: cbd oil benefits and uses in books
Pingback: viagra online pharmacy
Pingback: canadian viagra 200 mg
Pingback: au cialis
Pingback: viagra naturale
Pingback: best cbd oil for pain reviews
Pingback: pure kana natural cbd oil
Pingback: tadalafil 5 mg
Pingback: cialis on line
Pingback: difference between hemp oil and cbd oil
Pingback: cbd oil for sale vape
Pingback: buying viagra
Pingback: same day personal loans
Pingback: what is tadalafil 20mg
Pingback: best payday loans for bad credit
Pingback: cheap generic cialis
Pingback: warnings for tadalafil
Pingback: best online bad credit loans
Pingback: online doctor prescription for viagra
Pingback: quick loans online
Pingback: cash installment loans
Pingback: short term payday loans
Pingback: midwest payday loans
Pingback: personal loans in atlanta ga
Pingback: usaa car insurance
Pingback: sr22 insurance
Pingback: cheapest car insurance quotes
Pingback: cheap car insurance
Pingback: rental car insurance quotes
Pingback: direct car insurance quotes
Pingback: car insurance quotes rates florida
Pingback: get a car insurance quotes
Pingback: direct line car insurance quotes
Pingback: real casino online
Pingback: online slots real money
Pingback: slot machine games
Pingback: casino
Pingback: real money online casino
Pingback: slots online
Pingback: online casino for real cash
Pingback: real casino online
Pingback: online casino games for real money
Pingback: pala casino online
Pingback: claritin cheap
Pingback: where can i buy cipro
Pingback: how to purchase cephalexin
Pingback: celexa 10 mg united states
Pingback: cost of celebrex 100 mg
Pingback: order ceftin
Pingback: how to purchase ceclor
Pingback: catapres 100 mcg purchase
Pingback: calcium carbonate 500 mg price
Pingback: Biaxin 250mg cheap
Pingback: augmentin 875/125mg over the counter
Pingback: sildenafil citrate tablets 100 mg
Pingback: buy cialis online reddit
Pingback: sildenafil 20
Pingback: viagra online prescription free
Pingback: buy viagra online cheap
Pingback: best online casino for money
Pingback: casino games online
Pingback: best online casino usa
clomid canada cost
I have to point out my appreciation for your generosity in support of those people that absolutely need help with the content. Your very own dedication to getting the message throughout came to be astonishingly powerful and have specifically enabled some individuals much like me to realize their desired goals. Your own important tips and hints entails much to me and substantially more to my fellow workers. Warm regards; from everyone of us.
accutane 40 mg daily
prozac 40 mg tablets
nolvadex price online
Pingback: casino slot games
Pingback: 5 mg cialis
Pingback: cialis buy
Pingback: cialis 5 mg
Pingback: 20 cialis
Pingback: real money casino app
Pingback: live blackjack online casino
Pingback: online usa bingo
Pingback: 20 cialis
Pingback: best real money casinos
Pingback: best online casino for money
Pingback: viagra for sale
Pingback: online payday loans
Pingback: loans for bad credit
Pingback: loan online
Pingback: casino online games
Pingback: online gambling
Pingback: viagra online prescription
Pingback: ocean casino online
Pingback: ocean casino online nj
Pingback: vardenafil generic
Pingback: levitra online pharmacy
Pingback: Get cialis
Pingback: canada pharmacy
Pingback: generic cialis
Pingback: medicine erectile dysfunction
Pingback: best ed pills non prescription
Pingback: impotence pills
Pingback: online pharmacy viagra
Pingback: cheap viagra
Pingback: is there a generic for cialis
Pingback: buy generic cialis
Pingback: cialis 20
Pingback: viagra price walmart
Pingback: cialis coupons
Pingback: cialis 5 mg
Pingback: prices of cialis
Pingback: cialis pills
Pingback: viagra pills
Pingback: cialis online
Pingback: viagra online
Pingback: viagra
Pingback: cialis
Pingback: buy cialis
Pingback: 7 Essential Elements of Ranking Higher on Google | Make Money With SEO | Generate Money From Your New Blog